Analytics and conversion tracking setup
Most analytics setups double-count, miss purchases or violate consent rules. We set up GA4 and the ad platforms' events from the server where it matters, handle consent properly, and give you one report that answers where the money came from.
What you get
- GA4 with events for the actions that matter, loaded at idle so it does not slow the site
- Server-side conversion events to Meta and Google so ad reports match your orders
- Consent mode that respects the visitor's choice and still gives you usable numbers
- Search Console, Bing Webmaster and IndexNow wired up and monitored
- A monthly report by channel: sessions, leads, orders, revenue, with the date and the source
How analytics and tracking runs with us
Audit
What fires, what double-fires, what is missing, what is loaded without consent.
Rebuild the events
One event map, implemented on the server where possible, verified in the platforms' debug tools.
Report
A dashboard and a monthly note you can read in five minutes.
Good fit if
- Your ad reports and your order table disagree
- You are not sure your tracking is legal
- You want one page that shows what works
What we need from you
- Access to GA4, ad accounts and Search Console
- Your definition of a lead and an order
- Your privacy policy, or a yes to us updating it
Questions we get about analytics and tracking
Do we need a cookie banner?
If you track visitors from the EU or the UK, yes, and Thai law is heading the same way. We implement consent mode so the banner is honest and the data stays usable.
Why server-side events?
Browsers block more every year. Sending purchase and lead events from the server means the ad platforms learn from real conversions, not a fraction of them.
Can you fix double counting?
Usually within a day. It is almost always two tags firing for the same event.
Tell us what you need
Send a few lines about your project. We reply within one working day with questions or a first estimate.